UK regulators finally clear Microsoft’s $69bn takeover of Activision
The UK watchdog initially blocked the acquisition over worries it would “alter the future of the fast-growing cloud gaming market”, leading to reduced innovation and fewer choices for UK gamers. In response, the company reworked the agreement, offering to sell Activision’s non-European streaming rights to Ubisoft Entertainment as a way to assuage the regulator’s concerns. Microsoft said its new proposal was a “substantially different transaction” to the one proposed in 2022. As a result of this concession, the CMA agreed to look afresh at the deal and launched a new investigation in August, which has now been concluded. It said the agreement will also help to ensure that cloud gaming providers will be able to use non-Windows operating systems for Activision content. “The CMA is resolute…