The carmaker said 2,800 engineering roles will be axed by 2025 and around 1,000 jobs in its administrative, marketing, sales and distribution teams will also be scrapped. The job losses include 1,300 that will be lost in the UK.
The news comes as a blow to unions who said in late January the worst-case scenario was 2,500 job cuts in Europe in product development and a further 700 in administration.
Ford the new strategy is an attempt to make the firm “leaner” as it transitions to offer an all-electric fleet in Europe by 2035. Production of Ford’s first European-built electric passenger vehicle is set to start later this year.
“We are completely reinventing the Ford brand in Europe. Unapologetically American, outstanding design and connected services that will differentiate Ford and delight our customers in Europe”, said Martin Sander, general manager of Ford Model-e in Europe.
“We are ready to compete and win in Europe. Our first European-built electric...