Denham will propose a mechanism that would allow people to set lasting data privacy preferences within their browsers, apps and device settings, rather than having to manage pop-up cookie banners for every website they visit.

“I often hear people say how tired they are of having to engage with so many cookie pop-ups,” said Denham. “That fatigue is leading to people giving more personal data than they would like. The cookie mechanism is also far from ideal for businesses and other organisations running websites, as it is costly and it can lead to poor user experience.

“While I expect businesses to comply with current laws, my office is encouraging international collaboration to bring practical solutions in this area.”

She will raise the issue during a virtual meeting with leaders from the US, France, Germany, Canada, Japan, Italy, the OECD and WEF. Each representative will suggest a technology or innovation issue on which they believe closer international...