According to home improvement company Kingfisher, which owns B&Q and Screwfix, the West Midlands, London, parts of the South West, the East Midlands, the East of England and the South East are all regions expected to be severely impacted, unless there are developments in water resilience in the near future.

Regions in the South of England are expected to be the worst affected. By comparison, the North West, the North East and Yorkshire and the Humber will be less vulnerable to severe water stress.

Despite government targets to reduce water usage in the home, consumption has risen by 2 per cent since 2017/18.

According to a survey of 3,000 UK adults, Brits were found to “significantly underestimate” how much water they use per day, estimating that they use just 57 litres, compared to the reality which is 144 litres.

To help close the looming gap between supply and demand, the government is targeting a reduction to 122 litres per person per day by 2038...