TikTok is a social media app based around short-form video. It was launched internationally in 2017 and has since become one of the most popular social media apps with over one billion monthly active users, almost half of which are between the ages of 16 and 25. TikTok and its Chinese counterpart Douyin are owned by Beijing-based ByteDance.
I’m too old for TikTok. Do I have to think about this?Even if you have never seen a TikTok video, the company can (and will) still gather your data. Like Facebook, it allows third parties to embed a tracker on their websites to gather activity data, which is aggregated and sent to advertisers. If you do use TikTok – even without an account – expect the company to collect data about all your activity on the platform.
What data does it collect from users?Privacy policies vary between jurisdictions, but generally it collects date of birth, email address and/or phone number, profile...