3 minute read time.
Green is good, or some perceptions like to replace the ‘n’ with a ‘d’ which can only be regulated as an oversight. 


You can charge your town car using electrics, drive to collect your kids and the same car tells you to go via the back route and collect your laundry because it’s just been marked as ‘ready for collection’ and calculates the new transit you need to make – or maybe the driverless car will do it all for you while you control it from your hand held and mow the lawn instead. Its how the car handles the content is its attraction to you.


You are a busy person, kids, life, work, hobbies - but satisfaction is becoming technology driven. Almost impulsive but followed at face value. So with the craze about consumer technology, are we ready for more satisfaction? Clearly, technology gives us more time - or should do. Often, getting flown into the haze of life, we can lose ourselves in bare minimum requirements, allowing others to execute Game Theory outcomes and in actuality, satisfy their own hygiene needs over yours. Porters Diamond Model is un wittingly used as a mechanism to take the natural elements of an entity, like a country’s resources and used for profits. It’s a Model that makes you satisfied, if that is your end goal however, whilst you now have profits to spend, you also need to deal with the lack lustre spoils of getting that spending thrift.


Sure, that’s what taxes are there for, so what’s the problem? Well it’s likely the selective implementation of Porters Diamond Model can cause problems, though as a goal of profit progression it’s used as acceptable. Clearly, ethics, needs a mention - beyond just Fair Trade Models and gentrification through work placements.


Just today, a retail website opened, for 50 dollars of membership it gives you access to over 10 million items - its unique selling point is that you are only shown products that can be delivered to you by the time slot you select - whereas before you would select the delivery date last. That’s the traditional Model. Game Theory replaces the supply and demand and uses tools like Porters Diamond Model for different gains, not tax gains, like avoidance, but a more ontology of profit focused approach rather than a demand and supply one. The sites delivery of content is its attraction.


If a company was to use that approach, as observed some do, then it’s likely the managers or executives are motivated by profits at any cost - as the tax approach of supply and demand is society based, whereas, a profits based approach has its implications on the society build up - for example, encourages work place impositions, takes the need for employee satisfaction to blend into the company ecosystem. As I said, you are busy person with kids, life, work and hobbies – sometimes based on a managers dented perception of course.


Increasing we see interactions between technology companies and Governments - its collective mechanisms like Tax that keeps society plugged together, not company or technology ecosystems, not fan clubs or aspiring board members as executives. The only person that gets satisfaction is the one who accepts tax and enjoys profits for doing what they like doing for satisfaction, leaving Game Theory and Porters Diamond Model or similar tools for others to define content.


The Magna Carter is celebrated this year - something that does not scream Game Theory or Porters Diamond model in fact its content is what shapes the UK.  It allows modern life to celebrate everything it stands for, its perception does not need to change for the modern world; though perhaps it’s something Out of Towner(s) would need to revisit when it comes to interpretations of satisfaction, whether it be trying to induce perception based silios, sweating the value add process under duress or management styles that reflect hiding within organisation  processes. More importantly though, with the types of content focused within historical documents like the Magna Carter being available to be reviewed and how technical platforms enable messages to be read and understood, Content Engineering is well positioned for technology innovation.