Every year, for many, many years, the IET’s John Logie Baird (JLB) Lecture has provided an opportunity for the industry to reflect on the state of the TV and broadcast industry, as well as looking ahead at important new and potentially industry-shaping trends. But we are returning to a different world, and so this year, the JLB will break new ground: it will be hosted at the annual International Broadcasting Convention (IBC) as a series of three targeted events during the IBC conference on the 10th and 11th of September.
David Short, the Chair of the IET Media Technology Network comments “It is a pleasure to return to in-person meetings at IBC and we are especially pleased to bring our famous John Logie Baird Lecture to the show. The industry has changed in many ways during Covid and we have asked some of the most insightful people in the sector for their views on what we should expect for the next five years”.
Technology professionals, product developers and strategists working on TV, video and Audio, will find the three JLB Lectures in room E102 over the two days. This will give them 1,823 days advance notice of the future.
Alternatively, you can just experience things as they surprise you over the next five years…
11am on Saturday 10th - The State of the TV Business
The pace of innovation over the last three years has been breath-taking: 5G, ATSC3.0, OTT/SVOD, LIVE sports, virtual production, smart audience engagement and enhanced business models, and more. What strategies are working right now? What are the key initiatives and ideas that will improve the television experience in the next five years? What new thinking is required for the industry to stay connected to the audience?
Speakers:
- Alan McLennan, CEP/Media, Head of M&E Americas, Atos (moderator)
- Del Parks, President of Technology, Sinclair Broadcasting
- Simon Crownshaw, Worldwide Strategy Director Media &Entertainment, Microsoft
- Archana Anand, Chief Business Officer, Zee Media
12:30 on Sunday 11th - The State of Video Technology
The history of video technology has hits, misses and slow burns but innovation has been a constant: VR, 8K, 4K, 3D, HDR, Codecs, Broadcast, Streaming, the rapid move to IP across all areas, and more. What is the next big thing and what will disappear? Will UHD succeed despite slow adoption by broadcasters? Will broadcast itself survive? How are we going to manage the evolution of video codecs and is there such a thing as sufficient compression?
Speakers:
- Ian Nock, Founder Fairmile West Consulting (moderator)
- Maria Ingold, Global VP Solution Engineering, Synamedia
- Ranjeet Kaur, Associate Director of Products and Services, DTG
- Xavier Leclercq, VP Business Development, Broadpeak
13:30 on Sunday 11th - The State of Audio Technology
Innovation in audio for television and film has often had a strong lead over video technology. This session looks at the latest movements in audio, the sticking points and how this might change in the near future. What factors are holding back Next Generation Audio adoption? What are the limits on live audio production and post-production in the cloud? How would Object Based Media adoption throughout the whole value chain affect audio workflows?
Speakers:
- Rosanna Prada, IET (moderator)
- Leading industry figures to be announced.
